The contemporary Afro-European label, Ayo Van Elmar has unveiled celebrated Nigerian actress Funke Akindele, popularly known as Jenifa as her new face. The multifaceted actress has received several awards and recognition for her hard work and versatility in Nollywood. Speaking about the brand Funke Akindele said, “I am delighted to be the face of Ayo Van Elmar, an aspiring global fashion brand with international standard. It’s great relief for me in particular knowing that I can patronize our made in Nigeria fashion pieces and still look classy’’.
Highlighting the rationale behind the arrangement, Ayo Elizabeth Olaogun, the Creative Director of Ayo Van Elmar said that Ms. Akindele is an exciting muse and a source of inspiration, that she embodies the strength of the African woman and resounds the aesthetics of Ayo Van Elmar.
Ayo Van Elmar is a fast emerging brand that was launched in May 2011 and has indeed grown in leaps and bounds since her fashion business operations commenced in Nigeria in October 2013. Her style can be described as Afro-European fusion fashion that is inspired by the creative director’s cross-cultural experience.
Ayo Van Elmar recently explored the world of men’s fashion at the first edition of Men’s Fashion Week Nigeria 2016, and has successfully showcased collections at the Nigeria, Vienna, Lagos, Ghana and London fashion week. The brand was also contracted to design the wardrobe for the TV shows; Nigeria’s Got Talent 2012 and Glo X-Factor West Africa 2013. With her headquarters in Vienna, Austria, Ayo Van Elmar Fashion Café is based in Lagos at the Lobby of the New Wing, Lagos Oriental Hotel, 3 Lekki Road, Victoria Island.
CREDITS
Model Funke Akindele Bello
Make-up Oge Makeup Artistry
Photography Babz Bamiro Photography
Wardrobe Ayo Van Elmar | D E L I R I U M | Spring Summer collection 2017
Website www.ayovanelmar.com