Lush Hair, one of Nigeria’s leading hair extension brands, has been announced as the official sponsor of the Hair Business Category at the upcoming 17th Global ELOY Awards, taking place on November 28, 2025, in Lagos.
This exciting collaboration reflects Lush Hair’s ongoing commitment to empowering women, celebrating entrepreneurship, and supporting excellence in the beauty and haircare industry. Through this sponsorship, Lush Hair continues to shine a spotlight on women who are building thriving businesses and setting trends in the world of beauty.
According to Mrs. Vivian Obiano, Marketing Manager of Lush Hair,
“At Lush Hair, we believe every woman’s journey is a reflection of beauty, strength, and confidence. Partnering with the ELOY Awards allows us to celebrate women who are not only transforming the beauty industry but also inspiring others to rise with purpose. This partnership is an extension of our commitment to empowering women to ‘Be Confident’ and ‘Be Beautiful’ in every sense.”
The ELOY Award for Hair Business recognises women who have demonstrated exceptional innovation, success, and impact in the hair industry — inspiring others to pursue their entrepreneurial dreams with passion and purpose.
Speaking on the partnership, Dr. Tewa Onasanya, Founder of the ELOY Awards Foundation, said:
“We are thrilled to have Lush Hair join us in celebrating excellence among women entrepreneurs. Their partnership perfectly aligns with our mission to highlight and empower women who are building remarkable businesses and shaping their industries. The Hair Business category represents creativity, resilience, and the unstoppable drive of women making their mark.”
Now in its 17th year, with the theme Confidently Audacious, the ELOY (Exquisite Lady of the Year) Awards continues to celebrate and empower women who are making an impact in their communities, industries, and the economy. The 2025 edition promises to be a night of inspiration, recognition, and empowerment — honouring women who are leading change across Africa and beyond.
