Nigerian fashion house Bibi Lawrence debuts its latest ready-to-wear collection, “Agu & Other Stories” — a dreamy exploration of identity, memory, and the evolving shape of the modern African woman. Guided by the creative vision of Bibi Eleh, the collection is a tapestry of personal nostalgia and bold cultural storytelling, seamlessly blending traditional motifs with contemporary silhouettes.
Rooted in Bibi’s own childhood experiences growing up in Lagos, Agu & Other Stories draws deeply from everyday life—memories of family rituals, urban rhythms, and the quiet strength of womanhood. The centerpiece of the collection is a bespoke print designed by Bibi herself, where she reinterprets revered Nigerian cultural emblems: the dignified Isiagu pattern and the mystical Uli symbols. These elements are transformed into a fresh visual dialect that speaks of feminine power, identity, and grace.
Printed on luxurious fabrics like silk, mikado, and mesh, these motifs come alive in striking forms—sculpted bodices, ruched dresses, flowing skorts, and voluminous cuts that dance between structure and fluidity. The result is a collection that feels both ancestral and avant-garde.
“This is for the girl who remembers her mother tying a wrapper at dusk, who heard prayers mingled with Afrobeat on the way to school, who carried water with rhythm in her step,” says Bibi Eleh. “It’s for the woman who holds softness and strength in equal measure—bold, graceful, and unapologetically African.”
Shot on location in Lagos, the campaign channels the essence of storytelling through visually rich, editorial-style imagery. With every frame, the past and present intertwine, echoing the collection’s narrative of memory and modernity.
Each piece in Agu & Other Stories is tactile, purposeful, and unforgettable—a wardrobe that doesn’t just clothe the body, but evokes the soul.
The collection is now available for purchase at shopbibilawrence.com.
